Strategic Planning Primer

Creating a measurable, reflective 3-5 year strategic plan is a critical function of the nonprofit organization.  The strategic plan is a process that connects the mission, vision and values of an organization to focused priorities, goals and objectives.  The board of directors has the legal responsibility to set the direction addition to assure that the organization it governs has the resources necessary to implement operations, therefore every 501(c)(3) should craft and implement an effective strategic plan.

This workshop delivers a practical, step-by-step approach to strategic planning that covers how to gather and analyze data you need to inform decision-making; who to involve at what steps in the process; and how to construct the necessary components of a strategic plan.  Further, this workshop help participants identify how to integrate the plan at all levels of the organization.  

Participants will be able to identify ways in which the strategic plan impacts the following organizational functions: 

• Better understanding of the organization
• Improved decision making
• More effective communication, increased teamwork
• Deeply engaged board members
• Strong momentum, focus, and a proactive approach
• Enhanced mission fulfillment / community impact

Date and Time

June 18, 2025

9:00 AM - 11:00 AM EST

Location

Virtual

Ticket Pricing

Member Ticket: $60

Non-Member Ticket: $100

Nonprofit Development Center Ticket: FREE

Maryland Nonprofit’s Equity Scholarships:

We are offering a limited number of scholarships for this program to Maryland Nonprofit members who otherwise cannot afford to attend. To request a complimentary registration, send an email with the session title to learning@mdnonprofit.org. Include your name, title/role at your organization, and a brief explanation of the need.

Experiencing Issues While Registering?

Please contact our office at 410.727.6367.

Event Cancellation

If you are no longer able to attend this event, please notify us at learning@mdnonprofit.org . Your advance cancellation notice may give someone else the opportunity to participate in the case that we have reached capacity. You may request a credit voucher for the value of the amount paid if your cancellation is received 3 business days prior to the event date.

Zoom closed captioning is provided in this virtual workshop. Please contact learning@mdnonprofit.org if you require additional accommodation.

Speakers

Wendy Wolff

Maryland Nonprofits|Director of Strategic Engagement